Reach and impact a captive audience with your message.
In a saturated marketplace you need an edge. Looking to appeal to one of the largest consuming demographics out there? Advertise in a video game and watch your results skyrocket.

Playing a game is an interactive and all consuming activity, but it is also very captivating. Meaning your potential audience unequivocally sees your message. There are no channel changes, no putting in a CD when your commercial airs, or flipping right past your advertisement. With in-game advertising you can create compelling and interactive advertising that, when done correctly, can have awesome effects.

But "correctly" is the keyword. There is more than some obtuse scientific calculation to creating and placing effective advertisements in a game. It takes a gamer to place these correctly. Because only a gamer will know what kind of reception the advertisement will receive. This is highly important.

Important because an ill ad can kill your campaign and kill the title that presented it. Gamers are fiercely loyal and don’t like intrusions on their turf. You have to know where the line starts and ends, where the balance is.

That’s where GameGlance comes in. We are not only creative and graphic people, but we are gamers. That makes us very different from many other companies out there. There is at least a few hundred years of gaming experience spread over our core staff. This is not even mentioning our support and creative staff.

Experience like that means that our clients can be assured that their in-game advertising campaigns will be effective and successful.

If you need on information on how to best incorporate in-game advertising into your titles, please contact us.